YuppieChef is widely regarded as a South African online technology success story but its fixed infrastructure investment is fascinating.

From selling a handful of products in its first year, it is a now an internationally recognised business that is generating hundreds of millions in turnover. In this action-packed presentation in November 2018, Andrew explains why, in the face of retail doom and gloom, Yuppiechef’s decision to launch its retails stores across South Africa was a no-brainer.